CASE STUDY
AI Generating SaaS App
![Thumbnail- Soundwave](https://static.wixstatic.com/media/baa4be_2558c96bb9104e88a461b84d33668610~mv2.png/v1/fill/w_409,h_270,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Thumbnail-%20Soundwave.png)
About the product
The AI Voice model is a cutting-edge SaaS solution that empowers businesses to enhance their customer interactions through intelligent voice technology. With seamless integration capabilities and customisable conversation flows, the AI Voice model streamlines operations, improves customer satisfaction, and drives business growth.
This innovative solution can be successfully implemented by leading organisations in the telecom, retail, hospitality, and SaaS sectors, to improve the versatility and effectiveness in transforming customer service experiences.
User Persona
During the research phase, the team identified three key bad experience points in the User Experience. By analysing these bad experience points, we gained valuable insights into areas that needed improvement.
![Persona](https://static.wixstatic.com/media/baa4be_72c9dfc48bf54cb3ad22cb0fa7668925~mv2.png/v1/fill/w_592,h_343,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Persona.png)
Information Architecture
![Soundwave- Case study- 4](https://static.wixstatic.com/media/baa4be_6ae5298fb6904ec1afbe833d77478ae9~mv2.png/v1/fill/w_475,h_568,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Soundwave-%20Case%20study-%204.png)
Low Fidelity Wireframes
![LFW 1](https://static.wixstatic.com/media/baa4be_91a4df9905bf41a196d81584ad8884d1~mv2.png/v1/fill/w_320,h_228,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/LFW%201.png)
![LFW 2](https://static.wixstatic.com/media/baa4be_a71781f086ea4a72a644f46ca6b0b9c1~mv2.png/v1/fill/w_320,h_228,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/LFW%202.png)
![LFW 3](https://static.wixstatic.com/media/baa4be_2b755a96436e4363ab88ed31ff565e61~mv2.png/v1/fill/w_320,h_228,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/LFW%203.png)
![LFW 4](https://static.wixstatic.com/media/baa4be_efabb06b7ef64c93aa252be5c043e57b~mv2.png/v1/fill/w_320,h_228,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/LFW%204.png)
![LFW 5](https://static.wixstatic.com/media/baa4be_dc40094273da4fe3bd4f7689a1a8b250~mv2.png/v1/fill/w_320,h_228,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/LFW%205.png)
![LFW 6](https://static.wixstatic.com/media/baa4be_e89c7671e87543bda88588d86dda36b6~mv2.png/v1/fill/w_320,h_228,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/LFW%206.png)
Style Guidelines
![Style guidelines](https://static.wixstatic.com/media/baa4be_c665eebea96247ba91c2cbf45c1917a1~mv2.png/v1/fill/w_979,h_749,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Style%20guidelines.png)
Final UI Screens
![Soundwave- Case study- 7](https://static.wixstatic.com/media/baa4be_9731fe39299d4c76a10a1a623f8e070b~mv2.png/v1/fill/w_502,h_452,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Soundwave-%20Case%20study-%207.png)
![Soundwave- Case study- 8](https://static.wixstatic.com/media/baa4be_dc763e7ff7d14572a9d36f5045a191c3~mv2.png/v1/fill/w_477,h_552,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Soundwave-%20Case%20study-%208.png)
![Soundwave- Case study- 9](https://static.wixstatic.com/media/baa4be_03817c21177846ee8bcb27a083a303bb~mv2.png/v1/fill/w_489,h_626,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Soundwave-%20Case%20study-%209.png)
![Soundwave- Case study- 10](https://static.wixstatic.com/media/baa4be_7700c81d0306486a8031c9eca63a6c48~mv2.png/v1/fill/w_489,h_477,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Soundwave-%20Case%20study-%2010.png)